Honua Bars is a eco-friendly and luxurious shampoo and conditioner bar company. Their products are clean, plastic free and pH balanced.
The provided brief was to create a fun, quirky and unique packaging to reflect the raw, natural beauty of the Honua Bars.
Our approach to designing this packaging was to develop a playful brand to reflect the awesomeness of the Honua Bars. We did this by exploring trends, researching their target market, and lots of doodling.
Naturally nourishing, fabulously
foamy and long lasting shampoo
and conditioner bars.
Sustainably sourced ingredients
of the highest quality.
"Each Honua Bar is overflowing with nourishing ingredients for radiantly healthy hair. Start your plastic-free bathroom journey today!"
With decades of experience in doodling,
we illustrated a character to personify
each scent, giving them bright colours,
fun elements, and even their own custom
Full day of studio photography left our office smelling super fruity and delicious. We had lots of fun styling and photographing the Honua Bars in their natural habitat.